Procter & Gamble (P&G) is celebrating its 20th anniversary of presence in Azerbaijan in 2018. The Company, which started operating on the Azerbaijan market in 1998, is well-known as a producer of daily consumer goods. This is what the Company is telling about herself: “We see big potential in life’s little moments. Brushing teeth. Washing hair. Showering. Caring for the baby. Cleaning the house. Doing the dishes, and the laundry. We make the products that help make these moments a little easier”.
Presenting 15 leading brands to the Azerbaijani consumers, P&G promises to do its best to improve their daily lives and continue these efforts.
As a result of the activity of P&G in Azerbaijan, more than 700 people are employed. This figure includes employees of local partners and agencies as well as company’s own employees.
Being the largest TV media investor of the country, the company turns its consumers into partners of the regional projects and innovations that it brings to the market.
Procter and Gamble continues to introduce value-generating innovations to Azerbaijan.Over the past 20 years, this company has been able to touch and improve lives of our people, also through Corporate Social Responsibility projects.
In 1999, program covering 850,000 mothers called “Informed mother-healthy baby” and awareness program covering up to 500,000 teenage school girls (11-13 years old) were launched under the Pampers and Always brand accordingly and these projects are still in progress.
Procter and Gamble, which aims to contribute raising healthy generations and supporting sport and athletes at all times, has laid the foundation for a proud partnership with the National Olympic Committee of Azerbaijan, starting supporting our team at the 2012 London Olympic Games.
For the same purpose, in 2015, the company became the official partner of the First European Games in Baku with the campaign called “For my mom!” and quoted: “For every success, a mother has irreplaceable support”.
Another support from the company came to the Azerbaijan National Olympic team in the 2017 Islamic Solidarity Games and shared the joy of our team as a winner in this large-scale event.
Today, there is at least one product of Procter & Gamble in almost each house, which encourages the company to continue steadily improving the lives of Azerbaijani consumers.
P&G – 20 years in Azerbaijan.
Always with the good.
